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Wednesday, June 22, 2011

TRUE Home Staging Success Stories -Capital Home Staging & Design , Ottawa Ontario

Hi val I would like to participate! Photos attached.

I recently had a client who was in the unfortunate position of selling their parents little town house as they were appointed legality and became an estate sale. Meeting with the saddened clients I evaluated the property and let them know that their agent can sell it “as is” at the recommended list price of $220,000g’s and it may sit on the market for a little bit because of the poor condition the home was in. The smell was horrible, all the carpets were blue and caked in dirt and stained with massive stains, walls were dirty and scuffed up with marks as well as had lots up updating to do AND it was vacant so all the bad aspects stood out more than it should.

So I advised the client as to what we should address in the home in order to make it more appealing to buyers. I suggested to remove the carpet in the living room and refinish the parquet floor in the main area as it was highly damaged, remove and install carpet on stairs and whole upper level, paint through out, as well as STAGE with a few staging items. They didn’t want to spend much money as it was a tough situation so I brought in some trades and they suggested $5,000 investment and based on that evaluation the real estate agent said he would like to then list at $240,000.00 which is instantly AMAZING to increas the price that much!

Once the above tasks were done the agent listed the home at the $240,000g list price and it just so happened that the market here was very HOT HOT HOT properties were flying off the market faster than they were being listed. At the open house they had 30 people through and obtained multiple offers that day and finally sold at $260,000.00

WOW AN AMAZING $40,000 OVER the original as is listing price all because they staged and invested $5,000 based on our evaluation! The clients were happy that the sale ended quickly and they can move on with their own lives.

THINKING OF Becoming a professional home stager? Get your FREE CD here https://pkm.infusionsoft.com/go/APSDHSCDOptin/Kristyct/

As an APSD Master Trainer for Canada I would love to help you build a successful career like I have.

Kristy Morrison ISRP, IDDP, IOP, PCC, VT

Property Stylist & CEO

(613) 832-8958 / info@chsd.ca

Capital Home Staging & Design

-2009 Better Business Bureau Torch Award for Marketplace Ethics Winner

-2009 & 2010 RESA Rookie Stager of the Year Finalist (top 5 stager in North America)

Posted via email from Kristy's posterous