Wednesday, August 24, 2011
Friday, August 19, 2011
Task To-Do's
I’m not sure I understand your question.
When you post to posterous you do it by sending an email to post@capitalhomestaging.posterous.com (I have added your emal address so your approved poster you should receive a confirmation email.) this should be used ONCE a week to write a blog which is sent out to ALL of my social media sites so you don’t have to post it over and over again on different sites.
Example:
Email TO: Post@capitalhomestaging.posterous.com
Subject: TITLE OF THE POST (EX: staging is like apples & oranges)
Email Body: IS THE BLOG BODY where you write the entry and when you hit SEND it will automaticall post to
3 twitter accounts, lined in, facebook all accounts etc.
This is NOT to be used daily as I do not want to look like a robot with multiple postings.
For TWITTER automation I can only set up a 2 week time period where I want ONE TWEET of #STAGINGTip4theDAY to be posted ONCE a DAY for 2 weeks. ONCE the two weeks are up you will have to log in again and do another 2 week increment of automated staging tip tweets.
Does this make sense? It takes about 30 min to set up 1 tweet a day for 2 weeks (so a total of 14 tweets)
Let me know if you need more clarification.
Kristy Morrison
CEO, Founder of CHSD & APSD Certified Master Trainer -Canada
(613) 832-8958 / info@chsd.ca
-2009 Better Business Bureau Torch Award for Marketplace Ethics Winner
-2009 & 2010 RESA Rookie Stager of the Year Finalist (top 5 stager in North America)
STAGECANADA is finally here August 27th 9-5pm in OTTAWA for more info & Sign up CLICK HERE
Want a career in home staging? Click HERE to find out more about Staging Careers Canada –Teaching APSD world leader in home staging training & certification. SIGN UP to our STAGING NEWS LETTER Here.
From: Decere Pacanza [mailto:decere.pacanza@myvateam.net]
Sent: Friday, August 19, 2011 3:32 PM
To: Kristy
Subject: Task To-Do's
Hi Kristy,
I would like to asked about Social Media posting.I know that I will used the posterous.com to post things on the twitter , facebook and multiple. But I was confused about the links to be posted? Do I have to post those link by versa and should be posted repeatedly every other next day?
Decere,
Sunday, July 17, 2011
Stagers are like apples & oranges
CEO & APSD Certified Master Trainer
613 832-8958 / info@chsd.ca www.CapitalHomeStagingAndDesign.ca
www.StagingCareersCanada.ca
Sent from my iPad
Wednesday, July 13, 2011
STAGE Canada is HERE!
I am VERY excited for #STAGECanada to be here! Staging is a wonderful industry and we don’t get enough support up here in Canada.
Most events are in the US and it is quite hard to get there every year. Which is why when I went to #STAGE in Denver Colorado in June I approached Karen Schaefer
(founder of APSD the world leader in home staging training) and asked….has this ever been done in Canada!? She replied that it hasn’t been but she was thinking about us
Up here!! So after some discussion Karen & I have come together to launch #STAGECanada.
I am so excited that this is happening at the end of the summer not only is Ottawa a great place to live but it is also one of the best to visit! What better place to launch
#STAGECanada than Canada’s capital…OTTAWA! I am frequently asked what is STAGECanada so here is a breif overview of what you will learn!.....
Real Estate Home Staging Marketing
-19 ways to market your Home Staging or Real estate business.
Business Building Strategies
-25 streams of income to add to your existing business
Income Wealth building Strategies
-Step by step systems that remove the guess work, tiem and frustration out of building a lucrative business.
As a special bonus all attendees will have a chance to win prizes valued at over $1000.00
For more information and to register CLICK HERE
We hope to see you at CANADAS FIRST STAGING EVENT #STAGECanada
Kristy Morrison
CEO, Founder of CHSD & APSD Master Trainer -Canada
(613) 832-8958 / info@chsd.ca
-2009 Better Business Bureau Torch Award for Marketplace Ethics Winner
-2009 & 2010 RESA Rookie Stager of the Year Finalist (top 5 stager in North America)
STAGECANADA is finally here August 27th 9-5pm in OTTAWA for more info & Sign up CLICK HERE
Want a career in home staging? Click HERE to find out more about Staging Careers Canada –Teaching APSD world leader in home staging training & certification.
Wednesday, June 22, 2011
TRUE Home Staging Success Stories -Capital Home Staging & Design , Ottawa Ontario
Hi val I would like to participate! Photos attached.
I recently had a client who was in the unfortunate position of selling their parents little town house as they were appointed legality and became an estate sale. Meeting with the saddened clients I evaluated the property and let them know that their agent can sell it “as is” at the recommended list price of $220,000g’s and it may sit on the market for a little bit because of the poor condition the home was in. The smell was horrible, all the carpets were blue and caked in dirt and stained with massive stains, walls were dirty and scuffed up with marks as well as had lots up updating to do AND it was vacant so all the bad aspects stood out more than it should.
So I advised the client as to what we should address in the home in order to make it more appealing to buyers. I suggested to remove the carpet in the living room and refinish the parquet floor in the main area as it was highly damaged, remove and install carpet on stairs and whole upper level, paint through out, as well as STAGE with a few staging items. They didn’t want to spend much money as it was a tough situation so I brought in some trades and they suggested $5,000 investment and based on that evaluation the real estate agent said he would like to then list at $240,000.00 which is instantly AMAZING to increas the price that much!
Once the above tasks were done the agent listed the home at the $240,000g list price and it just so happened that the market here was very HOT HOT HOT properties were flying off the market faster than they were being listed. At the open house they had 30 people through and obtained multiple offers that day and finally sold at $260,000.00
WOW AN AMAZING $40,000 OVER the original as is listing price all because they staged and invested $5,000 based on our evaluation! The clients were happy that the sale ended quickly and they can move on with their own lives.
THINKING OF Becoming a professional home stager? Get your FREE CD here https://pkm.infusionsoft.com/go/APSDHSCDOptin/Kristyct/
As an APSD Master Trainer for Canada I would love to help you build a successful career like I have.
Kristy Morrison ISRP, IDDP, IOP, PCC, VT
Property Stylist & CEO
(613) 832-8958 / info@chsd.ca
Capital Home Staging & Design
-2009 Better Business Bureau Torch Award for Marketplace Ethics Winner
-2009 & 2010 RESA Rookie Stager of the Year Finalist (top 5 stager in North America)
Tuesday, May 31, 2011
CMHC Market forcast May 2011 & what does that mean for staging in Ottawa?
CMHC Market forcast May 2011 & what does that mean for staging in Ottawa?
The CMHC has released their spring 2011 Ottawa Housing Market Outlook. I receive many questions how this affects the staging market so I figured I would take the time to explain how staging could work for you in the predicted markets.
"Current demographic trends will continue to put first-time homebuyers and downsizing empty-nesters at the forefront of Ottawa's housing market activity, thus raising the popularity of more affordable housing types such as condominium apartments, townhouses and semi-detached homes," said Sandra Perez Torres, CMHC's Senior Market Analyst.
This means that home owners that are selling the above type of homes are in the perfect position to make the most money from their homes when they are selling! Buyers whom are downsizing as well as first time home buyers typically have one of the following issues/ thoughts a) limited funds or b) lack of desire to fix or address things prior to moving in. Now how dose this thought pattern affect sellers? Well first-time home buyers as well as downsizing / empty nesters do not want to find a home they have to invest additional money into after the initial purchase of the home. They are typically looking for “move in ready” homes where they do not have to wait for a year to be built.
Professionally staging in this market will help home owners maximize the value of their home by having it evaluated in a way that assesses ROI (Return on Investment) resulting in quick sales attracting multiple offer situations. Staging is not just setting up a home so it appears attractive it is MUCH more than that. Staging is effective marketing of a property. We assess many things that affect the purchase of a home such as: lighting, traffic flow, room sizing, focal points, cleanliness, inviting touches, and ways for the home owner to invest a small amount of money to result in a greater return.
Majority of home owners turn a typical $225 consultation into thousands of dollars of savings BACK into their pocket. One home seller of ours last year turned their consultation suggestions into an additional $40,000.00!!
100% of our clients have either saved money or made more money through staging their home prior to sale!
For mor information on CAPITAL HOME STAGING & DESIGN, visit www.CapitalHomeStagingAndDesign.ca or call 613-832-8958
For more information ON CHMCH, visit www.cmhc.ca or call 1-800-668-2642.
OTTAWA, ONTARIO--(Marketwire - May 30, 2011) - Canada Mortgage and Housing Corporation (CMHC) released its latest forecast for the Ottawa Census Metropolitan Area (CMA) today in the Ottawa Housing Market Outlook, spring 2011 edition.
Kristy Morrison ISRP, IDDP, IOP, PCC, VT
Property Stylist & CEO
(613) 832-8958 / info@chsd.ca
Capital Home Staging & Design
-2009 Better Business Bureau Torch Award for Marketplace Ethics Winner
-2009 & 2010 RESA Rookie Stager of the Year Finalist (top 5 stager in North America)
Services we offer:
Home Staging, Interior Redesign, Colour Consultations, Furniture & Accessory Rental, Home Flipping Consultations, Interior Decorating Guidance, Organizing.
Saturday, March 5, 2011
Should you used a Decorator or Stager to get your home ready for sale? -Capital Home Staging & Design Ottawa
This is a question that is frequently asked who is better to get a home ready for sale a “Stager” or a “Decorator”! well let’s first start of by outlining the DIFFERENCE between decorating and staging.
1) Decorating: Is making a home a reflection of what you LIKE and putting a stamp of YOU on your home. A decorated home says “HI! I live here and this is what I LOVE!”
2) Staging: is making the home a house. Removing aspects of who lives in the home and preparing it so the home doesn’t have a statement of “I LIVE here” its more “Don’t YOU want to live here”
With those two guidelines I hope it is obvious now that a professional Stager is best to hire when getting a home ready for sale. Not saying a decorator cant do it but they should ALSO have their diploma in home staging as it is completely different! As a professional stager we know our ROI (Return on Investment)! We know that in a certain price point of home WHERE to invest your money so it results a HIGHER return on investment! A client I recently had was selling a $400,000 home in Dunrobin and her real estate agent hired us for suggestions. We did our tour of the home and determined that at that price point, location, and target market that replacing their well maintained laminate counter to a granite would NOT give them a return on investment as their “Decorator” friend had suggested few weeks prior! She said it is a MUST because the kitchen is the main room in the home! Although I do agree with her statement that kitchens are quite important when selling I DON’T agree that investing $5,000 on granite would result in getting the $5,000 back at the time of sale. If you are NOT going to make money by doing certain things then DON’T DO IT! it’s not worth it!! Instead of putting in granite take that money and repaint the dark walls or add carpet to your unfinished basement THAT is a better return on investment!!
You can find a professional home stager on the Real Estate Staging Associations web page www.realestatestagingassociation.com they are all listed there and if you DON’T see them on the list then maybe they are not the right company for you. I can talk about the benefits of using a RESA stager but that’ll be another blog! In short…..stagers that are a member of RESA take this industry seriously. They are held to specific ethics and standards as well as being deemed a COMPANY not a hobby stager.
Its your home, ensure you are making the right decisions prior to sale by working with a professional that has real world experience and know’s when to invest and when to save money with in your home.
Above you can see a DECORATED dining room is made to reflect the home owner. The STAGED dining room is more neutral and can appeal to many types of buyers.
Kristy Morrison ISRP, IDDP, IOP, PCC, RESA-PRO
Property Stylist & CEO
(613) 832-8958 / info@chsd.ca
Capital Home Staging & Design
-2009 Better Business Bureau Torch Award for Marketplace Ethics Winner
-2009 & 2010 RESA Rookie Stager of the Year Finalist (top 5 stager in North America)
Services we offer:
Home Staging, Interior Redesign, Colour Consultations, Furniture & Accessory Rental, Home Flipping Consultations, Interior Decorating Guidance, Organizing.
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